CAREER AND COLLEGE PREP
Marketing, Distribution & Logistics
Open the Door to a World of Opportunities
From social media to billboards, marketing is all around us. Learn how to apply and grow your creativity.
Which pathway is offered?
Marketing Management—Students apply and grow their creativity in this pathway while learning to plan, coordinate, and implement marketing strategies and public relations activities.
What types of jobs can my student learn about and prepare for?*
Some of the jobs include:
- Copywriter
- Event manager
- Fundraiser
- Marketing assistant
- Media buyer
- Media planner
- Public relations specialist
- Social media manager
*Some of these jobs require additional education and certifications once a student graduates from high school.
What could my future look like in this career field?**
**Data is from Lightcast and is updated frequently.
Which industry-recognized, in-demand certifications and exams can my student prepare for?***
- Express Employment Professionals Business Office Technology
- MOS Excel
- MOS Excel Expert (NEW)
- MOS PowerPoint
- MOS Word
- MOS Word Expert
- CareerSafe Employability Skills
***Timing for sufficient exam preparation, necessary prerequisites, and exam fees vary per specific certification. Students should check with their school counselor for details on exam fee coverage opportunities. Many Microsoft®️ Office certificates can be earned after completing one course. Other certificates require more classes to be better prepared, and students who participate in the program for at least two years will have further preparation for certification testing.